Create mobile communications 85% faster

date
August 28, 2014
written by
,
Chairwoman of Directors Board

The majority of people go online using a mobile device and they expect their communications to be available to view on their tables and smartphones.

In most organizations, mobile communication is simply considered as sending a document to a tablet or smartphone. But in reality, providing a real mobile experience means interacting with the customer. Your customers want to interact with the statements, bills and other communications from your company. They expect your communications to leverage the full potential of mobile devices.

Scriptura Engage Mobile enables you to make full use of the different features mobile devices bring, like embedding video, gps, offering multiple views of the same data, drilling down to a specific transaction or capturing information by using check boxes, drop down lists and input fields. This guarantees a rich user experience.

Create mobile communications 85% faster without programming

Mobile communications are created in a WYSIWYG design environment, without programming. The Scriptura Designer contains all the features needed to create fully personalized mobile communications: images, tables, charts, lists, bar codes, reusable objects, object properties, date and time, currencies and more. And support for multiple languages, business rules, logic, data fields and variables will drastically reduce the number of templates that need to be created.
This allows the designer of the mobile template to create a rich user interface without the need for programming. Special features are available to easily set up complex workflows which handle everything from the initial contribution of mobile templates to the creation and assignment of mobile instances as well as reporting.
Changes to the templates can be made by business users themselves, freeing up expensive IT resources. In fact, our customers have reduced template design times from several weeks to just hours!
The Scriptura Engage Designer can also be used to design regular documents, electronic forms and to configure output processes.

Improve efficiency with 80% by using electronic forms in your mobile app

Information needs to be captured and delivered to your organization all the time: coming from sales representatives, maintenance workers or your customers. By integrating electronic forms in your mobile app, users can easily provide your company with relevant data in an automated way. Data can be verified before it is inserted in your systems. Our customers reported an 80% increased efficiency by eliminating paper forms and integrating them in their mobile applications.

Mobile communications should be integrated into your communication strategy

The communications you send to a mobile device are often just one of the steps in a business process. A document sent to a mobile device or an electronic form submitted from a mobile device will trigger new communication flows, like sending a welcome package to onboard a new customer.

In order to be efficient and effective, your mobile strategy should not be an island on itself, but needs to be an integral part of your communication platform.

Our mobile solution can be complemented by other modules of Scriptura Enage to create a complete customer communications management platform. This will allow you to configure complex strategies that enhance customer experience. For example, when a customer requests information using your mobile app, you could automatically send a confirmation by text message and start assembling a personalized information package including contracts and personalized offerings and send those to the customer using his preferred channel.

This will also drastically reduce costs by automating the complete end-to-end process.

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